Swiss IT Engineering and Consulting Company
a logo and stationery project by meggenberger

Creative brief

Business Name

Skarp GmbH

What do you do?

IT Architecture & Engineering. Mainly higher end virtualization, storage and database project.

What is the exact name you would like in your logo?

Skarp

You'll receive designs for biz cards, letterhead and envelopes.

just designes for biz cards, letterhead and envolopes at the moment. Web page design is planned for beginning of next year.

What is your industry?

Consulting and Professional Services

Describe the target audience for your logo and stationery

Mainly mid size companies. No specific industry but as we're near Zurich many of our possible future clients will be in Financial Services, Insurance or similar industries.

What 3 things would you like to communicate to your audience through your logo and stationery?

1. quality and high standards. We provide top quality services with inhouse experts to our clients
2. dynamic. We're up to date and keep pace with any project for our clients.
3. knowledgeable. We're specialized in few fields only but have experts with years of experience.

What logo and stationery styles do you like (text only, image only, text and image, etc.)?

text and image but image only could also be an option.

What colors do you want to see in your logo and stationery?

anything but pink and bright red. Not too many colors at once.

What colors do you NOT want to see in your logo and stationery?

pink, bright red

What adjectives should best describe your logo and stationery?

knowledgeable, professional, dynamic, high-tech

Where will your logo be used (print, website, etc.)?

Print (Letterhead & Business Card) later also on a web site

Do you have additional info or links you want to share?

We're a Swiss company and do not have a global reach. We concentrate on the Swiss market.