mrconder has picked a winning landing page (uncoded) design

For $600 they received 52 design concepts from 16 designers!

  • Award 1
    cloudfly15 by cyco

Over 40,000 of the world's best entrepreneurs and small businesses trust crowdSPRING with custom logo design, web design and writing services. 96% of them recommend that you try us too.

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Dates

Starts:15-Oct-12 11:34 p.m. GMT

Ends:29-Oct-12 11:34 p.m. GMT

Awards

Award 1: $600, was awarded to cyco

Formats

JPG, Layered PSD

Contract

Preview: crowdSPRING Contract

Materials

File 1: Logo_EPS.eps (346.5 KB)

Uploaded on 15-Oct-12 11:25 p.m. GMT

File 2: Logo_PSD_layered.psd (1.1 MB)

Uploaded on 15-Oct-12 11:29 p.m. GMT

File 3: Logo_PSD_onblack.psd (1.2 MB)

Uploaded on 15-Oct-12 11:30 p.m. GMT

File 4: Logo_PSD_transparent.psd (1008.1 KB)

Uploaded on 15-Oct-12 11:31 p.m. GMT

File 5: Service_Plans__Pricing... (79.2 KB)

Uploaded on 16-Oct-12 3:24 a.m. GMT

File 6: Mikes_Business_Card.pdf (98.8 KB)

Uploaded on 25-Oct-12 4:12 p.m. GMT

File 7: Mikes_Business_Card_1.... (98.8 KB)

Uploaded on 25-Oct-12 4:13 p.m. GMT

Creative brief

The buyer added updates to the brief. Read them.

Business Name

Cloudfly

What do you do?

Managed IT Services for small to medium size companies

List the size requirement(s) for your landing page

1024x768

What is your industry?

Software and InfoTech

Describe the target audience for your landing page

Owners, Executive Leadership, IT Officers and Managers of small to medium size businesses.

What 3 things would you like to communicate to your audience through your landing page?

1) Cloudfly will fully manage the Information Technology of small to medium businesses, helping them to focus on their core business.
2) How Cloudfly can help small to medium businesses leverage the same technologies and highly trained IT staff as much larger competitors.
3) Cloudfly is primary focus reducing the cost of IT for small to medium business while proactively finding affordable ways that technology can drive their core business model toward profitability.

How is your company different from your competitors?

Many larger providers of managed IT services do not offer services scaled for small business, therefore pricing is usually out of reach for the average small business. We are able to offer the IT services employed by much larger organizations that fit within the tight budget constraints of smaller organizations.

What landing page design styles do you like?

Firstly, we want something that emphasizes the branding of our logo and works with that color palette. We will upload the logo. The design should be coherent and clean with the logo at the top, and the phrase "Managed IT for Small Business"

What colors do you want to see in your landing page?

Same color palette as logo. Add any additional single color to the scheme is fine.

What colors do you NOT want to see in your landing page?

Obnoxious, hot, neon, flamboyant colors that have nothing to do with the colors in our logo.

What adjectives should best describe your landing page?

Clearly branded, forward thinking, trendy, young, clean, coherent. Take inspiration from logo.

What content must be included in the landing page?

Logo, under logo should be "Managed IT for Small Business" in a font that agrees with the logo. The page should have: Home, About, Service Plans, News & Resources, Contact Us, and Customer Login buttons (or just the words in site a font that works with the site.)

Do you have additional info or links you'd like to share?

We would like to somehow convey graphically on the landing page how Cloudfly is able to help small businesses not have to worry about information technology, because we got that covered for them, so that they can focus on their core business. This can either be stock photography, animation, storyboard, type graphics that may show a business owner with IT troubles, that are resolved going from left to right on the page, and that it's Cloudfly that helps them do this. This is not really a hard requirment, but however the creative thinks they might be able to convey that concept, we are open to ideas.

Brief updates

16-Oct-12 3:22 a.m. GMT
I had another thought, that we may like to graphically depict the kids of computer headaches for small businesses that Cloudfly can solve for them. No worries about potential data loss, virus's, security issues, or server issues. 4 hours response for server emergencies. Someone they know, who the can call and work personally with whenever an issue arrises. Cloudly monitoring the overall health if their systems 24/7 365. These are the kind of concepts that need to be conveyed effectively through whatever ways the creatives come up with. I prefer original graphic design to stock photos, but a combination might work. I just don't like those cheesy pictures of a city skyline or an asian, a black guy, and a white woman in $3000 dollar suits conducting a a power brunch together. Practically every IT website uses this same style of cheesy stock photos and I really need this website to standout and be different. Thank you for your participation.
16-Oct-12 3:26 a.m. GMT
I've added a Matrix with our service offerings and pricing to give creatives a better idea on what we do. This information will be linked from the main page as described earlier, but not on the main page, because we will need to make updates to it. This is just to give the creatives a baseline idea of what it is we will be doing.
16-Oct-12 9:34 p.m. GMT
If we see some good initial entries, we will make the project buyer assured before the project ends.
18-Oct-12 8:18 p.m. GMT
Please make sure to keep maximum photoshop layers in the final.
18-Oct-12 10:59 p.m. GMT
There's two or three submissions we like already. Right now we're mostly concerned with the branding, layout, and overall look of the page. Toward the end, we will work more directly with 1 or 2 of the top creatives to get all of the wording of the content dialed in. No one page has won the project at this point, so please keep submitting more ideas! Thanks for your participation!