alandybvig has picked a winning illustration design

For $300 they received 60 design concepts from 9 designers!

  • Award 1
    13 by thanhsugar

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Dates

Starts:23-Apr-14 6:33 p.m. GMT

Ends:7-May-14 11:59 p.m. GMT

Awards

Award 1: $300, was awarded to thanhsu...

Formats

JPG, Vector EPS

Contract

Preview: crowdSPRING Contract

Materials

There are no materials for this project.

Creative brief

The buyer added updates to the brief. Read them.

Business Name

Dybvig Consulting in partnerwhip with INSIGHT

What do you do?

sell financial modeling software

How many pages of illustration do you need?

only three frames

What do you need illustrated?

Cartoon Story Board
• Frame one:
o A table labeled: “Next Year’s Enterprise Profit Opportunity”
o Two smaller tables on either side of the big table
 Table on the left is labeled “Enterprise Traditional Planning” with a pair of glasses (better, if possible, binoculars)
 Table on the right is labeled “Enterprise Master Planning” with a larger pair of glasses (better, if possible, binoculars)
 Figure labeled CFO standing in front of big table between two little ones. No need for detail; just one step up from a stick figure.
• Frame two: CFO has binoculars from left table to his eyes and sees some amount of profit as pile of dollars
• Frame three: Figure labeled CFO now has binoculars from right table looking at table and sees same amount of profit as pile of dollars as well as a second pile of dollars
There is one balloon saying “WOW! 1) How does it work??, 2) Where can I buy a pair of these binoculars??”

Does your illustration need to be a particular size?

the three contiguous frames need to fit across an 8 1/2" page with a bit of border on each side. Frames should probablye bslightly rectangular.

What is your industry?

Software and InfoTech

Describe the target audience for your illustration

CFOs of mid-sized companies; $250m to $10b

What 3 things would you like to communicate to your audience through your illustration?

credible value proposition, appeals to an early adopter, outside the box c-level executive

What lillustration styles do you like?

no clue

What colors do you want to see in your illustration?

those that would support message

What colors do you NOT want to see in your illustration?

those that would not support the message

What adjectives should best describe your illustration?

professionally intriguing to a C-level executive; piques their curiosity;

Where will you use the illustration (print, website, etc.)?

print and on my web site

Do you have additional info or links you'd like to share?

This is the PDF into which the frames will be inserted
http://enterprisemasterplan.com/roi/wp-content/...

Brief updates

23-Apr-14 8:46 p.m. GMT
this is the right url
http://enterprisemasterplan.com/roi/wp-content/...
24-Apr-14 7:53 p.m. GMT
Style should be serious, NOT cartoonish. Audience is fortune 1000 chief financial officer who take life seriously and is probably a bit of a boy/girl scout. Table is a table not white board, also
24-Apr-14 8:06 p.m. GMT
Given the lack of specificity in my proposal (sorry), I want to extend the deadline.
28-Apr-14 6:12 p.m. GMT
I appreciate all entries thus far. They've helped me focus. So, I'd like to add some more specificity to my proposal. 1) frames are black and white except for the money which is green. Figure is dressed in a suit with a tie.