Dates

Starts:10-Apr-14 12:19 p.m. GMT

Ends:18-Apr-14 11:59 p.m. GMT

Awards

Award 1: $200, was awarded to Newdesi...

Formats

JPG, Layered PSD

Contract

Preview: crowdSPRING Contract

Materials

File 1: Jay_Ehret_large_profil... (3.6 MB)

Uploaded on 15-Apr-14 7:03 p.m. GMT

Creative brief

The buyer added updates to the brief. Read them.

Business Name

Marketing Plan Podcast

What do you do?

The Marketing Plan Podcast is a brand new show that will educate small business owners on the value of creating a marketing plan and then teach them how to create their own plan. We believe that small businesses are the backbone of our economy, the flavor of our cities, and the character in our communities.

Describe the target audience for your header design

Entrepreneurs who own and actively run their own business. Managers of businesses that have complete authority. These are typically between the ages of 35-55, educated, well-read, and are always seeking new information.

Does your header need to be a specific size?

At least 1260 x 240, it will also be used to create podcast cover art at 1400 x 1400

What is your industry?

Advertising and Marketing

What 3 things would you like to communicate to your audience through your header design?

1. That this is an authoritative podcast
2. Transforming from ordinary to extraordinary
3. Upbeat, Edgy

What header design styles do you like?

www.goodjobbrain.com - They have the flavor of the podcast and a style that integrates nicely
podcastanswerman.com/artwork - A good collection of podcast over art and headers. I like these styles

What colors do you want to see in your header design?

Choose from these Colors (you judge which goes best with your design):
Black, charcoal gray (Pantone 425 C), dark or brownish red (#A82424), bright blue (Pantone 285 PC), Deep Blue (Pantone 2747 PC), Coral (Pantone 170 C)

What colors do you NOT want to see in your header design?

Organge, pink, yellow

What adjectives should best describe your header design?

Professional, authoritative, Edgy (without being punk rockish)
The podcast is nicknamed The Edge

What content must be included in the header design?

Marketing Plan Podcast
and icon of some sort
The Tagline: "Get to Point C"
(that's the point outside the line between point A --> B

Do you have additional requirements or links you'd like to share?

You may include my photo if you want.

Brief updates

14-Apr-14 7:34 p.m. GMT
I've been busy and haven't has as much time to devote to the project. But will pay more attention this week. Please keep submitting your ideas and I will give you feedback!
15-Apr-14 6:58 p.m. GMT
Design Tip:
Consider the concept and not the literal translation of the idea. This graphic is representative of an idea, not a podcast. The idea is forward motion, dream achievement, an edge, getting to a new destination. Communicate that through your design.

Thanks!
15-Apr-14 7:03 p.m. GMT
The buyer has uploaded a new file in this project. You can download that file in the DETAILS tab.
22-Apr-14 2:04 a.m. GMT
Thank you for all your hard work.

Just a note to let you know that I tried to add a tip to a second designer, but was given an error page by CrowdSpring. Therefore, I was unable to leave a tip. Please notify CrowdSpring that this is a problem.