Dates

Starts:16-Jan-13 4:31 p.m. GMT

Ends:22-Jan-13 4:31 p.m. GMT

Awards

Award 1: $500

Formats

JPG, Layered PSD

Contract

Preview: crowdSPRING Contract

Materials

File 1: ecomm-email-wireframe-... (46.9 KB)

Uploaded on 15-Jan-13 6:28 p.m. GMT

File 2: footnote_1.docx (10.0 KB)

Uploaded on 16-Jan-13 4:15 p.m. GMT

File 3: klz-shop-logo_1.psd (150.5 KB)

Uploaded on 16-Jan-13 4:17 p.m. GMT

Creative brief

The buyer added updates to the brief. Read them.

Business Name

Kleeneze Ltd

What do you do?

We sell a wide range of Cleaning, Household, Kitchen and Beauty products. Full range: http://www.kleenezeshop.com

Do you have a desired email template size?

700px

Which third party email vendor do you use to send emails?

Lyrisone

What is your industry?

Retailing

Describe the target audience for your email template design

Our target audience is female - 30+

What 3 things would you like to communicate to your audience through your email template design?

1. Our product offerings
2. Brand awareness
3. Professionalism

What email template design styles do you like?

Examples of email templates we like:

http://www.activewebgroup.com/images/email/crea...

Quite an open brief/blank canvas though.

What colors do you want to see in your email template design?

We want to give you the creative freedom to choose a colour pallette, Some examples of Valentines colours: http://www.colourlovers.com/blog/2008/02/14/be-...

What colors do you NOT want to see in your email template design?

n/a

What adjectives should best describe your email template design?

Clean, fresh, contemporary, modern,

What content must be included in the email template design?

Logo, corporate footnote

Do you have additional requirements or links you'd like to share?

We require two designs doing, one for men and one for women.

Promoting romantic gifts to buy - featuring our chocolate moulds (http://www.kleenezeshop.com/products/3022-silic... - http://www.kleenezeshop.com/products/2901-silic...) and 3 featured products for him and her.

The attached wireframe is not strict. Different layouts and elements can be submitted.

Brief updates

20-Jan-13 11:45 p.m. GMT
Just so everyone's aware, we need two options on this email. One to send to him, one to her.

Both will recommend the chocolate making as the main gift, then each will have 3 unique gifts for him and for her.

Think of it like a Him Vs Her valentines promotions - who's putting in the most effort this year? The guys or the gals, the men or the women etc
25-Mar-13 10:25 a.m. GMT
Hi all,

We just wanted to let you know that the buyer in this project has not chosen a winner so we're going to close the project. Please know that we've made repeated attempts to contact them by phone and email but were unable to reach them.

To reward the loyal creatives who worked hard on this project and all the others on the site, we've taken the proceeds from this project and used them to fund our monthly cS Awards program. The cS Awards are issued every month based on varying criteria but are a simple way that we give back to the community and reward our creatives.

Thanks so much for participating and see you around the site,

The cS crew