JesW has picked a winning email template (uncoded) design

For $500 they received 36 design concepts from 11 designers!

  • Award 1
    Email Template - Round 2 - Comp 3 by designbug

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Dates

Starts:14-Jun-11 4:42 p.m. GMT

Ends:27-Jun-11 4:42 p.m. GMT

Awards

Award 1: $500, was awarded to designbug

Formats

Layered PSD, JPG

Contract

Preview: crowdSPRING Contract

Materials

There are no materials for this project.

Creative brief

The buyer added updates to the brief. Read them.

Business Name

BBC Active

What do you do?

We sell and license BBC television programmes for educational and training use to the global insitutional academic market. The programmes are traditionally used by educators to facilitate and supplement learning in classroom environments - mostly at university level - but also increasingly in the digital space to remote users (students) of institution-owned media platforms

Do you have a desired email template size?

Difficult to say exactly - some page scroll is fine but probably only a page and a half as total size on a normal e-mail browser

Which third party email vendor do you use to send emails?

Adestra

What is your industry?

Education

Describe the target audience for your email template design

The target audience is mainly adult educators within academic institutions, predominantly at university level. Additionally - and importantly - we need to speak to budget holders in those insitutions, which are not always the educators themselves but often gatekeepers like media librarians. The demographic includes any adult ages, male or female, within the educational teaching environment

What 3 things would you like to communicate to your audience through your email template design?

We want to convey that we are the educational hub for the BBC and that our programmes are the benchmark for editorial integrity, production quality and authoritative, rigorous investigative journalism.

What email template design styles do you like?

We are looking to have something which looks fresh but quite simple - effectively the template will be used for promoting new titles available on a quarterly basis, so will have the feel of a bulletin or newsletter. It needs to tie in - to one extent or another - with www.bbcactivevideoforlearning.com

What colors do you want to see in your email template design?

See www.bbcactivevideoforlearning.com

What colors do you NOT want to see in your email template design?

None at present

What adjectives should best describe your email template design?

Informative, bright, navigable, straightforward, enticing

What content must be included in the email template design?

We would need to include a banner featuring our logo, photography to feature as programme links, written copy to feature as introductory text and also individual programme summaries, buttons to act as links/calls to action to various pages on the website

Do you have additional requirements or links you'd like to share?

Would rather see new examples than guide in this way

Brief updates

18-Jun-11 5:17 p.m. GMT
Hey Everyone,

We wanted to clarify that this is a Design project and not based on coding.
Please disregard the previous update and continue with your awesome work!
Thanks!
The Crew