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Up till now I have received a lot of entries focusing on ergonomics and reading. That´s good, but I would also like to see some "fantasy" names that don´t literally describe the business we are in. I would also like to see some more "European" names, maybe Scandinavian, French, Italian, i.e Häagen Dasz, LaCie.
Due to the holiday period I would like to extend the project for another 7 days.