ajan9757 has picked a winning company name

For $200 they received 367 writing concepts from 76 writers!

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Dates

Starts:13-Dec-13 9:26 p.m. GMT

Ends:25-Dec-13 11:59 p.m. GMT

Awards

Award 1: $200, was awarded to Sir_Djun

Formats

, , , NONE

Contract

Preview: crowdSPRING Contract

Materials

There are no materials for this project.

Creative brief

The buyer added updates to the brief. Read them.

What does your company do?

I'm launching a new skincare line that focuses on plant oils and essential oils at its heart. The brand will have ranges based around different oils, for example, Jojoba Oil, Argan Oil, Almond Oil, Olive Oil etc,

I need a product name that immediately communicates the fact that the range is based on oils + is generic enough to carry across multiple product ranges that I wish to launch, both now and in the future.

The positioning of the brand is premium, natural and effective.

The brand will have the tagline ‘Active Oil Skincare’.

Do you require that a .COM or other URL be available for the new name?

The name must be unique and available as a .com and .co.uk domain.

What is your industry?

Other

Describe your customers

Women looking for natural and nourishing skincare that actually works, based on natural ingredients and the power of plant oils and essential oils.

What 3 things do you want your company name to communicate to your customers?

- Skincare that gets results
- Skincare that is gentle on the skin
- Nourishing, Gentle, Effective, Therapeutic

List the names of your top three competitors

Trilogy
Bio Oil
REN

What character, tenor, or spirit do you wish to convey?

Luxurious, Effective, Treatment, Active, Therapy, Nourishing,

Are there specific words or phrases you do not like?

Organic

Are there specific words or phrases you like?

Nourishing, Natural

Do you have other info you want to share?

I would like the name to be short, 1 word if possible

Brief updates

18-Dec-13 11:37 p.m. GMT
Still looking for a name :)