riicon has picked a winning company name

For $200 they received 554 writing concepts from 78 writers!

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Dates

Starts:25-Sep-13 4:54 a.m. GMT

Ends:9-Oct-13 4:54 a.m. GMT

Awards

Award 1: $200, was awarded to lunarli

Formats

, NONE

Contract

Preview: crowdSPRING Contract

Materials

There are no materials for this project.

Creative brief

The buyer added updates to the brief. Read them.

What does your company do?

We sell digital advertising and marketing on our LED billboards and signs and we also rent out LED signs.

Do you require that a .COM or other URL be available for the new name?

It would be nice if the .ca domain name was available.

What is your industry?

Advertising and Marketing

Describe your customers

Our customers are everyone from small business owners to car dealerships and large corporations.

What 3 things do you want your company name to communicate to your customers?

- professional
- modern
- cutting edge technology

List the names of your top three competitors

- Pattison Outdoor http://www.pattisonoutdoor.com/
- Farwest Outdoor http://www.farwestoutdoor.com/
- LED Sign Supply http://www.ledsignsupply.com/

What character, tenor, or spirit do you wish to convey?

modern, high end, professional, classy, abstract,

Are there specific words or phrases you do not like?

cheesy names (A+ Sign rentals, etc)

Are there specific words or phrases you like?

marketing, media, group, sign, impact (Impact Marketing, impact media, and Impact Signs are too close to another local company),

Do you have other info you want to share?

This name needs to have a corporate feel to it.

Brief updates

28-Sep-13 10:25 p.m. GMT
We would like to add "motion" to the list of words we like.
28-Sep-13 11:43 p.m. GMT
Another word to add is "Light".
30-Sep-13 6:36 p.m. GMT
Hello everyone,

We are getting some excellent name ideas but most of them are not abstract or corporate enough. Also the LED names are quite overused so please leave LED out of your suggestions.

Thanks for the hard work!
1-Oct-13 4:27 p.m. GMT
Hello everyone,

Thanks again for all the great entries. I finally got them all scored.

I just want to remind everyone to please do a google search to confirm that there aren't any other companies already using the name you are suggesting. There have been a lot of good name suggestions that have been disqualified because the names were already in use.

Also a few of you have been suggesting some great word combinations so keep them coming.

We are looking for something unique that rolls of the tongue and has a modern/corporate feel to it.

Abstract and "made up" names are also OK as long as they have a meaning (or word derivative) and don't sounds ridiculous.

Words that have been overused already are: bright, light, motion, sign. You can still use these words as part of a word or word combo if you have a really creative idea but as stand alone words we have enough.

Words not to use: LED and Signage.

Thanks guys and keep up the good work!
6-Oct-13 11:55 p.m. GMT
I would like to see some of your ideas on completely made up names. These could also be names that have a latin definition or derivative of a word in another language. Or it could be just some letters put together to make a very modern and classy name.