ivyproofread... has picked a winning company name

For $200 they received 296 writing concepts from 67 writers!

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Dates

Starts:24-Jul-13 7:10 p.m. GMT

Ends:29-Jul-13 7:10 p.m. GMT

Awards

Award 1: $200, was awarded to nideguz...

Formats

, , NONE

Contract

Preview: crowdSPRING Contract

Materials

There are no materials for this project.

Creative brief

The buyer added updates to the brief. Read them.

What does your company do?

Ivy League Proofreaders is an online editing company that focuses on academic work. Customers are typically students or teachers (high schoolers, college students, graduate students, assistant professors, etc.) who have work that they need edited (admissions essays, papers, dissertations, books, etc.). They submit these documents through our website (www.ivyleagueproofreaders.com). We employ proofreaders to edit those documents and then return them to our customers. Our focus is on delivering the highest quality editing in the business. Our proofreaders are all graduates of top tier universities. We have three basic levels of service which range from the inexpensive (for basic grammar and spelling checks) to high end (for help with flow, tone, etc.). We would like for our customers to think of our company as the go to source for help with all of their writing needs.

Do you require that a .COM or other URL be available for the new name?

Yes, we need the .com to be available.

What is your industry?

Consulting and Professional Services

Describe your customers

Customers are typically students or teachers (high schoolers, college students, graduate students, assistant professors, etc.) who have work that they need edited (admissions essays, papers, dissertations, books, etc.). We would like for our customers to think of us as the place they go to when they need to get the best grade or write the best application.

What 3 things do you want your company name to communicate to your customers?

- That working with us will improve their level of success, whether that is a grade, a paper submission, or an application
- Intelligent editing/proofreading
- High quality service

List the names of your top three competitors

- essayedge
- scribendi
- editavenue

What character, tenor, or spirit do you wish to convey?

Collegiate, but serious. Helpful and friendly, but intelligent and hardworking. Extremely good at what we do. Just a little elitist.

Are there any words or phrases you especially like or hate?

We like "ivy", but want to move away from "ivy league".

Do you have other info you want to share?

Also note that we will be offering more than just proofreading/editing services in the near future, so something more generically academic service-oriented would work. We are changing our name as part of a revamp of our service.

Brief updates

26-Jul-13 2:48 a.m. GMT
We've gotten a lot of great responses using words like editing, proofreading, etc. We are also considering branching into other academic disciplines like tutoring and college application advising. We request that future submissions take our broader concept into account and target names that allow us to grow. Thank you!