hclewk has picked winning ad banner designs

For $2301 they received 337 design concepts from 90 designers!

  • Award 1
    MC-SABOTAGE Banner w/ Custom Characters by NFuseDev
  • Award 2
    v.000.001.bga by Minimalistic
  • Award 3
    B3 by thyyyn

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Dates

Starts:30-Dec-12 11:16 p.m. GMT

Ends:6-Jan-13 11:16 p.m. GMT

Awards

Award 1: $1501, was awarded to NFuseDev

Award 2: $500, was awarded to Minimal...

Award 3: $300, was awarded to thyyyn

Formats

Layered PSD, GIF

Contract

Preview: crowdSPRING Contract

Materials

There are no materials for this project.

Creative brief

The buyer added updates to the brief. Read them.

Business Name

McPVP.com

What do you do?

Run Minecraft Servers

Do the ad banners need to meet specific size requirements?

Yes. 468x60 and 728x90

How many different size variations of the ad banner do you need designed?

Two.
- 468x60
- 728x90

What is your industry?

Entertainment and Sports

Describe the target audience for your ad banner design

We have a global audience, but most of our players are young - approximately 10 to 16 years old, and are into video games.

What 3 things would you like to communicate to your audience through your ad banner design?

Fun. Excitement. Community.

How is your company different from your competitors?

Simplicity. We make everything as simple as possible. If a 10 year old can't figure out how to play something within 60 seconds, we've failed.

What ad banner design styles do you like?

It should be simple, but it should be catchy at the same time. It should draw the person's eye to it, but it shouldn't be gaudy.

What colors do you want to see in your ad banner design?

No requirement.

What colors do you NOT want to see in your ad banner design?

No requirement.

What adjectives should best describe your ad banner design?

Fun, exciting, friendly

What content must be included in the ad banner design?

The address of the server: mc-sabotage.com
The name of our company: McPVP (note, please don't use McPVP.com - it can be confused with the server address)

Do you have additional requirements or links you'd like to share?

Gameplay Details:
http://c.oppy.me/vRv0dmYI

Brief updates

31-Dec-12 6:58 a.m. GMT
The address of the server, e.g., mc-sabotage.com, should be the main focus of the banner. A potential player should be able to glance at the banner and immediately know the server address without having to look for it.
2-Jan-13 3:32 p.m. GMT
Please DO NOT use the copyrighted Minecraft Logo in your design. Furthermore, the artsy characters you see everyone using are from our CTF servers, and have absolutely nothing to do with the Sabotage servers this AD is being designed for. I'm not going to disqualify anyone for using them, since I do own the artwork, but I am going to greatly prefer banners that do not use them. I explicitly did not post these images for everyone to use on the project for the singular fact that I didn't want everyone using them!